Plus, home brands are finally dropping the gendered approach.

Not many people know that for most of history, home decor was dominated completely by men; they chose the furniture, the drapes and everything else in the house because, unfortunately, they controlled just about everything. In our lifetimes, of course, home products and interior design have mostly been positioned towards women, for equally sexist reasons. But that paradigm is finally being phased out.

One fascinating expression of this shift is that everything from ceramics to kitchen appliances and decorative throws are now being designed and marketed towards not just men, but young men. Guides to home goods are now regular features on Hypebeast and HighSnobiety, sites known for male-focused coverage of streetwear. Culinary brands like Pyrex and Instant Pot are collaborating with streetwear designers to release limited-edition products designed to be snapped up like sneakers. The skateboarding brand Stüssy has released a line of bedding, and Williams-Sonoma is collaborating with street artists to produce appliances with more dude-appeal.

As a disclaimer, this is not immediately actionable information, and nobody is suggesting you run out and buy, say, a flower vase made by Supreme (although you can). But it is incredibly compelling as a turning point, with the gender divide in interior design dissolving, and the home becoming an outlet for creative expression on par with fashion, art and youth culture at large.

Read more at Clever: Here’s Why Brands are Going Gender Neutral in the Kitchen